An explainer video is a short animated idea that focuses on explaining a business idea in a simple and engaging way by the usage of clear and precise language, making a visually appealing and eye catchy visuals that quickly grab the attention and attracts the viewers.
The various types of explainer videos are
- Live action explainer videos which is an no-animated promotional video explaining your business’s product or service
- Animation explainer videos which are a high fame explainer video where animation is the most preferred format to explain services.
- Whiteboard explainer videos are an explainer video in which animation is hand drawn and erased on a whiteboard.
- Kick starter explainer videos which are made for new companies and it is a regular one about the product or service.
The main characters of explainer videos are
Short- explainer videos are short and straight forward, Simple- it conveys simple and clear message, Focused on target audience and their problems, High quality, Animated characters, Branding colors and Music and Professional voice over work.
The major four benefits of making an explainer video are
- Explainer videos can explain about business idea within seconds
- It can Boost your online visibility and viewership
- It can Increase conversions
- It will Build your product or brand awareness
When we make the explainer video for our product or service, it is significantly important it must be 100% customized and easily accessed to the needs of target audience.