Secret To Making Your Video Better

corporate video


Everyone must be known about the “English language-idiom” A picture is worth a thousand words. In the business environment, it can be retuned as “A video is worth a thousand words. It’s understandable that powerful business video makes great positive impact on audience mind. Targetable business video brings more talented staff to the business company. Reach your audience effectively before others do. Let’s see the video ethics of business video to make an impact among audience.

Blends with emotional touch

Nothing can shakes the human mind but the emotion. Yes, one should add emotional elements in video to the touch the target audience emotionally. Specify the highlights of the business blends with artistic touch. Not only the video, the emotional touch should be added to all areas when it comes to people focused services/business.

Brand-driven story telling

The story telling should be good, unique and be professional in reaching the audience. Story telling must be blends with people oriented approach whether it is sound, slide or color. It should be limited within 2 minutes and must not have boring features. Kindly, refer more news on internet since we live in the era of digitalization. The story telling should be clear and concise.

Add music at the right pitch

Music is everything. Human mind yearns for good music always and enjoys the same in lifetime. One should combine the artistic musical in the business video since your audience always prefers musical attachment to any other.

Reach your audience in a second with top notch quality. Reach digital citizens quickly and expand your business. Have perfect video for your best company. Get in touch with the good branded company to shoot the best video.

one of our sample video:


Best Things For Best Corporate Video

corporate video

The main goal of creating Corporate Video is to people should understand the culture of company in few minutes. It a hectic task for the creator to create an awesome corporate video for public. But, it is easy if works smartly, rightly and clearly. One must know the pitch of the target audience for the best output. At First, the creative output must be engaging as well as touching. The term ‘touching’ means the video should explain the customer-centric process, services or policies interestingly. Let see the best do’s in creating best video

Story telling in people engaging way:

Create good corporate screenplay as it engages your audience but not engage yourself. Your audience should involve with video from first to last slide. You should bring the customers culture in the video since the video is for the people.


Mix the right blend of music as it touches the people as well as to the video. Kindly, know the audience preference in enjoying right blend of music and make it. Music plays an important role in taking the screenplay to the next level.

Managements’ interviews:

It’s good to include executives’ interviews in pleasant manner. This improves the essence of the video. This useful in company’s growth. The management executives should take part in the shootings as it marks the better impression in the audience minds.

Add employees experience:

Including the employees experience makes people to connect more emotionally with the company. This improves your company’s reputation among people.

Include Highlights of the company:

You know about the company’s highlighting factors. List up the highlighting points and executes all the points in emotional way. Give only important points but don’t list all the points. Select with your board members to list the points in video.


Our sample corporate video:

Why Do We Need An Animation Video?

corporate video

Animation is the ultimate in technology of motion picture. Animation is just animate the things and blends with human characters. People all over the world love to animate the things and eager to do such a things. Everywhere in the world types of animation movies run for the packed houses in theaters.

It is clearly understands that people like animatic characters. Creation supports the animation technology a lot in producing the images. When it comes to marketing your business company, one should create own company video with a lot of artistic elements.

Normally, animatic characters catches our mind more than anything. Story telling have been taken to the next level if blends with animation. Story telling is the inevitable characteristic when it comes to people focused business video or for internal purpose.

The story telling gets interested by adding the animatic characters. Your video gets more viral and likes quickly in social media sites. It is little bit costlier in adding the animatic elements but the output result will be excellent.

Overall, it’s concluded that animation adds colorfulness to video. Reach your audience effectively and expand your business right now.

Social Videos and Benefits

social video

The term ‘Marketing’ got the new definition after invention of social media processes in the digitalized world. It is very sure to say that social media websites have taken the marketing activity to the next level. ‘Social video marketing’ has simplified the art of reaching people in the today’s world when it comes to the business.

Trending social media platforms are Facebook, LinkedIn, YouTube and Google plus. The term SOCIAL VIDEO refers to creating and uploading user engagement videos on the social media platforms. Business persons and marketing professionals must create account and active in social media platforms to reach the target audience easily and effectively.

Social video is one of the best marketing strategies make target audience up to 75%. Recent survey says that videos on the social video platforms gets more importance than the smart phones among people.

Benefits of social video

The product become success in market if that is easily connects with the target audience. A business entrepreneur must create video about the launching product with the “people connection” in mind. Since, emotion brings close to the people the created video should be emotional to increase the business profit. The video must not last more than 2 or 3 minutes to become viral.

Whatever your business is or size of your corporation, one must create social media video to reach people and increase business profits.

Online video presence is essential to become success in the world of consumerism.

Reasons Why Your Business Need Explainer Video

Explainer video

Explainer videos are considered to be as vital marketing tool for any kind of business. The explainer video is essential factor to promote any business to the mass audience.

Here are various reasons why a business needs an explainer video

  • Explain the product or service in seconds
  • Boost all of the marketing campaigns
  • Help to build personal brand
  • Increase product sales

Explain the product or service in seconds:

It is highly important to explain that the business idea to the consumer quickly and thereby reaching mass audience in short span of time.

Boost marketing campaigns:

The explainer video which is made for business can able to boost all the marketing campaigns such as social media websites, digital and in person marketing. If the explainer video can boost the marketing campaign of any business and thereby increasing the sales and brand value of the company.

Build Personal Brand:

The explainer video can help to build the personal brand for any business. Personal branding is all about giving a unique identification and standout among other companies doing similar business or various other businesses.

Increase Product Sales:

The explainer video helps to increase product sales for a business just by explaining the product to the mass audience in a short span of time.

Creating An Advertising Videos

Corporate video


An advertising video is a powerful audio- visual medium in order to be created for a product, company or a brand. The AD Video is one of the smartest ways to showcase our talent and creativity in few minutes.

There are few tips to Create Effective Advertising Video

Making a Brief ADS:

Advertising videos are usually of short video length, may be of 30 seconds to one minute. If the advertisement prolong for more than a minute, it may look odd and boring. In order to avoid it, we can make use of short ads that convey the message in a most interesting way.

Make a Ad Video:

The making of Ad video must be of interesting and it must convey the message in a right way. The ad video can be made for product or brand or for a company. It should be visual appealing and it should look sensible to the audience. It can be funny but not like a jokey ad video.

Using Clear Language:

The usage of clear language is most important aspect of creating advertising videos. The clear language used in the ads conveys the message clearly and thereby not confusing the audience about any product or brand.





Product Explainer Video VS Corporate Video

Corporate video


Product explainer video:

The Product Explainer video is all about showcasing a product. It can be like a TV commercial ad which completely focus on the product or a brand. The Product Explainer video can be of 30 seconds time limit.

It can be used in online social websites, in showrooms, exhibitions and it can be mailed to customers too.

The target audiences for product explainer video are potential and online customers, distributors and retailers.

Corporate Video:

A Corporate video can be defined as video that is made for the soul purpose of corporate image or identity of an organization. It says about important aspects of an organization’s values, philosophy, ethics and other services of the company.

The target audiences for corporate video are Stock holders, Investors, Business Analyst, Bankers, Clients, Potential Business Partners and Company employees.


The difference between a Product explainer video and Corporate video is that Product Explainer video just deals about product or brand but the corporate video deals completely about an organization or a company. Corporate video builds corporate or brand image of any organization or a company.


Our corporate video…


Why We Need An Infographic Product Video??

Infographic product video


An Infographic product video is about visual form of data and knowledge in audio and video (AV) format.  The video length is about 90 seconds. It’s really an interesting and entertaining combination of audio and video. The audience can easily make an emotional attachment to the message conveyed in info graphic video and they will share to friends and it can be viewed multiple times.

When we speak about infographic product video, it mainly speaks about any product or brand, its special features and the usage of product to consumer. The need to make an infographic product video is to promote any product or brand in social media sites such as Facebook, Twitter, and YouTube.

It can be said in other way as to create a product or brand awareness about the product. The AV format has got a high impact than any other format such as audio. The presentation of infographic product video must be in AV Format in order to make high impact on audience.

The main need of infographic product video is to create product or brand awareness and to market it in a right way through various online social media websites.

Our sample videos are…

What is Corporate Video??

corporate video

Corporate video is about making a video for a company, organization or a MNC. It’s about making a video for company in the aspects of showing to company employees and clients and posting it on social media websites.

There are different types of corporate video such as

  • Motion Graphics Video
  • Product Video
  • Advertising Video
  • Explainer Video
  • Education Video
  • Training Video

The corporate video production process involves many processes in making of corporate video.

Client’s Enquiry:

Initially client will make enquiries, discussions with the team in order to ensure that the corporate video is made effectively. This is an initial step in corporate video production.

Developing the company concept for video:

The development of concept about company or organization is highly important in video production process because it gives the complete ideology for the creative team in making corporate video.

Developing the concept for video:

The discussion and creative work in developing concept is an important task in making corporate video because it will decide about the work quality and the overall output of the corporate video.

Production Plan:

The planning of production is based upon the budget, cast and crew and the market value of the corporate video. Thus, planning of production is the main aspect of corporate video production.

R & D – Location:

The R & D work for selecting location gives an aesthetic value to the corporate video. This makes the corporate video more effective and visually stunning!!

Video Production:

The filming of video is a significant task and process in film making. It’s totally a video roll on process in which the video is shooted at various locations with a big creative cast and crew. Any type of video making involves a certain level of risk and effort in making it as a good video.

Editing & Delivering the First Copy:

The final stage in corporate video production process is editing the raw video footage and delivering the first copy to the client. If there is any change in video content quality, the changes can be made and it can be delivered as final copy. The source file can be provided if it is requested by the client.

The steps involved in making a corporate video simply defines the corporate video. One of our sample video are..

Why video is so expensive??

Corporate video

The creating or making a video is a complex video process and it involves huge team work. The creation of high quality video content is still a large investment because it involves both creative and technical inputs to make effective video.

The two main factors which affect the total cost of the video are

  • The number of locations which are used for making videos
  • The shoot length which means number of shooting days for which the entire production will cost for the team.

Crew and Talent:

The entire crew which is headed by the director to make video which includes producer, director of photography, gaffer, grip, sound recordist, on spot editors and production assistant. If the crew is big, the expense for making video will be obviously big one. It is basically a big crew set working for Hollywood superhero movie. The effective video making involves a great talent of direction and the entire team. It’s the talent of the entire team which makes the video to be shooted within planed shooting days which will save a big money for production and thereby delivering a high quality video.


The equipment used for making video will come into account when it concerns with the production budget of the video. The most important aspect of making an effective video is choosing and using good or great camera equipment and lighting which is needed to make a good video for any requirements.

Production design/ Art direction:

The production design is an important part of team because they always monitor the budget of the video making as per number of shooting days. They tend to maintain an equalizing balance between number of shooting days with production value of making video.

The art direction for making video is so vital because they enhance the aesthetic value of the video. They coordinate with all the departments of video making team.

Location, transportation, set costs and food:

The location, transportation, set costs and food are the basic requirements for any team to make effective video making. It should be properly planned in order to use the production cost in an effective manner. It’s also an important factor that may increase the production value to make an effective video.

These are the factors which makes video as a most expensive making medium than any other media such radio jingles, digital posters and print ads.

Our sample video…